Mockup Client Memo:

Brands, Organizations, and Strategies

In my Brands, Organizations, and Strategies course at Emerson College, we worked through many case studies and performed work as if we were a part of a marketing agency or in-house marketing team. During this assignment, I chose to be a part of a marketing agency persuading the client, Soweto Gold, to hire us for rebranding and strategy adjustment. Below is my pitch and current strategy analysis for Soweto Gold.